CASE STUDY

We are living in a brave new world. Invest accordingly.

Year
2023
Duration
4 Weeks
Type
Brand Positioning

Brand Design

Website

Collateral Design
Client
SONIC FUND

DoubleShift's brand design work for Sonic Fund encapsulates the ethos of a bold, future-focused investment landscape. The brand needed to reflect Sonic’s mission of helping investors capitalize on inefficiencies in centralised monetary systems through cutting-edge algorithmic trading. The creative direction embraced by DoubleShift visually mirrors Sonic's pioneering spirit, with designs that evoke the metaphor of surfing turbulent market waves. The high-frequency trading algorithms developed by Sonic are front and center, represented through sleek, dynamic elements that suggest precision and adaptability.

Sonic Fund Folder
Sonic Fund Documents
Sonic Fund Banner
Sonic Fund Magazine